Ads That Match Intent, Not Identity
PULSE replaces cookie-based targeting with real-time intent inference. Contextual ad placement, intent-based bidding, and cross-platform persona matching, all without PII.
Problems We Solve
Cookie deprecation destroying targeting accuracy
Low ad engagement from irrelevant placements
Wasted ad spend on mismatched audiences
Cross-site tracking bans limiting frequency capping
See It In Action
Contextual Ad Placement
The Luxury Travel Reader
A magazine ad sales rep knows that placing a Rolex ad next to a luxury travel article works better than placing it next to a budget backpacking story. Context matters more than cookies.
Signals Detected
Affluent Experience Seeker
Result
Serves premium hotel and airline ads, not budget hostels or bus tickets.
How PULSE Works for Ad Targeting
Observe
Capture non-invasive behavioral signals from your platform, device, referrer, time, geo, and engagement patterns.
Infer
Build a real-time persona using Bayesian inference. Understand intent, preferences, and context in milliseconds.
Deliver
Match the inferred persona to your content via vector space. Serve personalized responses via API in <50ms.
Integration
Ad Decisioning API with OpenRTB support. Prebid.js adapter and GAM integration available.
Ready to Personalize Your Ad Targeting Experience?
Get a free audit tailored to your industry. We'll show you exactly what PULSE can do with your data.